Annual Report 2010

Long-term thinking

Prudential delivered a very strong performance in 2010, with results significantly ahead of 2009. Our disciplined approach to capital allocation, proactive risk management and focus on profitability are generating both growth and cash for our shareholders.

Read about our strategy

Accelerating Asia

At the centre of our strategy is the acceleration of our profitable growth in Asia, which offers many of the highest growth and return opportunities.

Read the Asia business review

Strengthening United States

In the US, we continue to build on the strength of our operations to make them a more significant component of the Group in terms of IFRS earnings as well as cash generation.

Read the United States business review

Focusing United Kingdom

In the UK, we remain focused on generating cash and capital and providing resilience to the Group's balance sheet.

Read the United Kingdom business review

Optimising Asset Management

In asset management, our strong track record, both at M&G and in our asset management business in Asia, is enabling us to grow our funds under management.

Read the Asset Management business review

A woman walking along a crowded pavement in Kuala Lumpur.

Group Chief Executive's report

At the centre of our strategy is the acceleration of our profitable growth in Asia.

Highlights

£1,941m

IFRS operating profit before tax up 24 per cent.

View financial statements

£3,696m

Total EEV operating profit before tax up 20 per cent.

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